Brantford is home to many small businesses which offer products and services that we all love. Over the last few months, many business owners have had to quickly learn how to use technology to continue to deliver with minimal interruptions.
As we adapt to a new normal, local businesses still need our help so that we can enjoy them for years to come. Try one of these simple techniques on social media to show some local love.
Follow or Like the Page
Canadians spend an average of 3-5 hours per day online. That’s 10,800+ seconds per day. That means there are 10,800+ opportunities to make a difference for a small business if you simply follow or like their page. The business’ posts will now be regularly visible to you and you will be able to like, share, or comment on their posts, which your friends on social media will also have the opportunity to see.
Almost as quickly as you can like a post or a page, you can share or repost their photo, article or ad. There are also special apps for Instagram, like Reposta, which allows you to repost others photos or videos while giving credit to the original Instagrammer. Your friends who see your posts will discover a new local business or like and share their content to reach more people.
Leave a Positive Comment or Review
Not only can you brighten a business owner’s day by sharing a positive comment about the products and services they work so hard to bring to you, but other potential customers will get to learn about products that may be useful or gratifying to them. It’s a win-win! Reviews are one of the top ways that small businesses gain the trust of a potential client.
Take and Share a Photo
Let’s face it – social media has fostered a habit of thinking everything we do is interesting. For our social network of friends, they can discover new products, businesses, and services when we take a photo and share it to our personal page or to the business page. You can also tag the business so that someone can easily find their contact information or Check In to show their geographical location. This is a great way to spread the word about Brantford’s hidden gems!