Every business is being impacted by COVID-19 in some way, and we recognize that our tourism partners have been hit quickly and hard. It’s challenging to know if and how to approach marketing during this time, but we do know that it’s important to focus our efforts on maximizing your return on investment (ROI). Although we’re all full of worry right now, it’s also a great time to take some time to plan, take action, and get results.
On Thursday, May 14 at 2pm EDT, join Krista Neher, CEO of Boot Camp Digital, for a webinar to learn how to strategically market during a crisis. You’ll learn how to find your competitive advantage, messaging that works, messaging to avoid, where to focus your efforts, and how to drive impact. Registration is online here.
Normally this workshop is $49.95 and offered through eLearning University, but the Hamilton Halton Brant Regional Tourism Association (HHBRTA) is offering free access to this webinar to its tourism partners. Use the coupon code HHBRTA when checking out. Thank you, HHBRTA!
About Krista Neher
Krista Neher is the CEO of Boot Camp Digital, author of the bestselling Social Media Field Guide, Visual Social Media Marketing and the textbook Social Media Marketing: A Strategic Approach and an international speaker. Krista is a social media pioneer, having run one of the first successful corporate Twitter accounts -- before social media was even a recognized phrase. Krista has over 10 years of branding and marketing experience, working with companies like Procter & Gamble, GE, Macy's, Google and the United States Senate and has been featured as an expert in the New York Times, CNN, Wall Street Journal, NBC, CBS, Mashable and the Associated Press. Krista is passionate about social media and created one of the first accredited social media certification programs in the world.